Programs & Services

Automated Prospect Engagement. Create, implement, and automate outreach to targeted prospects that drives discipline in your sales approach. Acture's program will increase sales velocity for targeted groups in your sales pipeline.

Lead Generation Quickstart. Businesses that do not currently have lead generation programs in place will gain tremendous value from our Quickstart program. In addition to designing your first lead generation programs, our specialists with work along side you to execute it.

Pre-Launch Value Proposition Testing. The earlier in the development cycle you can integrate customer feedback, the better. Acture's outreach programs target critical future user groups and tests the value proposition of your product/service. Early feedback for a pre-revenue first version product can save businesses significant amounts of time and money.

Lead Generation Strategy & Planning. Many companies that engage in lead generation find that their activities are not coordinated or synchronized to other activities in the business. Acture can align your activities so that lead generation is part of a larger orchestrated plan.

Online Campaign Management. Acture provides part time online marketing specialists who can spend as little as 1 day per week managing your online marketing and lead generation efforts. This is the most cost effective way to engage online.

Dynamic Landing Page Solutions. Acture has developed a platform for allowing customers to quickly deploy landing pages that are optimized by campaign and audience.

Custom Reporting. Acture's reporting team can implement custom reports and dashboards that give you a single, integrated view of your lead gen and marketing efforts. This requires we pull data from disparate sources, including Google analytics, web traffic, salesforce.com, and other solutions.

Product Monetization. In these times, the monetization path for your product or service must be re-evaluated. Our team has a depth of experience with monetization, e-commerce, pricing, packaging and go-to-market.

Sales Readiness & Go To Market. We have successfully brought products and services to market in a variety of industries and customer segments. Our strategies insure that not only is your product/service sellable, but that it is easy to sell.

Product Strategy. Additionally, we assist companies with product strategy, roadmap development, prototyping, competitive positioning, customer feedback systems, and integration/technology partner development.

Sales Team Building. The key to sustainable sales momentum is having high quality sales talent. Acture has built multiple sales teams for clients that meet or exceed their expectations.

Sales Process. Do you consider your company's sales approach to be effective? How does it compare to other companies? Will it scale to higher volumes as your company grows?

Sales Personnel. Do you want to better understand the strengths and weaknesses of your sales team at a deeper level? How does your sales team stack up in the region? What are some steps you could take to raise the performance of your team?

Customer Acquisition. Do you understand your cost of customer acquisition? How can you drive this cost lower to increase margins and scalability?

Packaging & Pricing. Have you taken a fresh look to evaluate your product/service's positioning, packaging and pricing in your industry? How that these attributes be altered to increase your ability to sell?

Lead Generation. Quality lead generation programs produce sustainable volumes of the right leads into your sales funnel. Do you have the proper programs in place that achieve this goal? How can you improve lead generation in a cost effective way?

Revenue Recognition. Is your revenue recognition process properly aligned to your business model? Have you recently altered your business model and need to re-think your revenue recognition strategy?

Accounts Receivable. Businesses must effectively manage their receivables. Good B2B A/R policies & strategies begin at the sale, and continue throughout the customer lifecycle.

Enterprise Business Intelligence. Building and maintaining an organization wide dashboard that provides ongoing measurement of a business's KPIs is a critical part of managing a business. The Acture team has implement custom reporting packages to help customers gain better operational visibility.

Operational Excellence. Bringing efficiency to your growing organization is critical to its success. We have brought millions of dollars of savings to our clients through our comprehensive approach that elevates your organization's performance and helps it do more with less.

Agile Project Management. We believe that remaining agile is key to innovation and successful projects. By using an approach that works for you and your organization, we help to keep you focused on what's important - results. At Acture we bring together the processes, tools, and people to deliver your projects with less in an agile environment.

Enterprise System Integration. As your business grows, your system should too. Our team of experts has deep experience in the alphabet soup of enterprise systems (ECM, ERP, CRM, BPM, eLearning, etc) to bring your enterprise system integrations from evaluation through successful implementation.